#BLOCKCHAIN AND #NFT FOR #LOYALTY STRATEGIES: 3 CASE STUDIES (#COCACOLA, #SINGAPORE #AIRLINES AND #PSG)
To rekindle the flame, brands are testing new loyalty strategies that incorporate the Blockchain and #NFTs (Non-Fungible Tokens), #digital #collectables authenticated by a #token in the blockchain
https://content.enkronos.com/blockchain-and-nft-for-loyalty-strategies-3-case-studies-coca-cola-singapore-airlines-and-psg/
