VeChain partners with coffee brand heavyweight to track products
A leading domestic boutique coffee brand in China, YongPu, has reached out to VeChain technology for a partnership in carrying out commodity traceability and channel management for its whole line of products. By adopting the VeChain technology, YongPu coffee can introduce new ways to manage consumer goods and channels.According to multiple data, China’s coffee market is currently worth about 100 billion Yuan. However, experts predict the market will have a more than 1 trillion Yuan valuation within the next three years. The analysts also expect that the market will have a 27.2 percent year-on-year increase.Hence, YongPu is usually involved in all aspects of production (sourcing and processing raw materials, packaging, and distribution.
Source
https://t.me/Apecoin_VeChain_Elrond
