User acquisition in crypto is notoriously difficult and underd | CoinList
User acquisition in crypto is notoriously difficult and underdeveloped.
Most projects don’t have a clear idea on how to acquire users, how their users interact with their applications, or where their users come from. Ask a crypto project what their LTV or CAC is and you might receive some blank stares.
In this piece, our Director of Marketing breaks down the pros and cons of 6 on-chain user acquisition strategies crypto projects might consider deploying.
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