Nike Is Bringing Its .SWOOSH NFTs to EA Sports Games Nike Vir | Crypto California Club
Nike Is Bringing Its .SWOOSH NFTs to EA Sports Games
Nike Virtual Studios, the sportswear giant's digital arm, and video game developer EA Sports are partnering together to bring digital creations from Nike's .SWOOSH platform to the EA Sports gaming ecosystem.
Details about the partnership are limited, though Nike said in a press release that the collaboration will allow .SWOOSH members and EA Sports fans "to express their personal style through play." This includes "immersive experiences" and "new levels of customization within the EA Sports ecosystem."
