The concept of a “smart town” emerged at the beginning of the previous decade, possibly even earlier
ITOWN is an innovative hi-tech park and a residential complex of the future located right in the center of Odessa. The main concept of the project was to create an innovative, technologically advanced IT quarter, where it would be convenient to live, work, rest and educate the younger generation.
One of our primary tasks for the undertaking was to create an ecosystem for children and adults, with their schools and educational institutions directly engaged in the development of IT.
Through our PR and marketing efforts, our achievements in this project have included
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By providing ITOWN with a comprehensive PR strategy, we enhanced people's awareness of this advanced “smart” district, so that they can easily gain all the benefits of the IT achievement.
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