Digital real estate is gaining popularity as brands look to en | C

Digital real estate is gaining popularity as brands look to enter the metaverse

The rise of metaverse technologies has created an increasing interest in virtual real estate, a report by research firm Technavio revealed. The metaverse real estate market is projected to grow by US$5.37 billion from 2021 to 2026. Some companies are taking advantage of the opportunity to help organizations with their journey into the metaverse. For example, London-based Crypto House Capital, a virtual real estate firm, is currently building the first MetaReal residential skyscraper in the metaverse, along with developing spaces for brands looking to enter the metaverse.

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