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Serotonin CEO: Luxury Brands Can Make Metaverse 'Beautiful and | Metaverse | Nfts | News

Serotonin CEO: Luxury Brands Can Make Metaverse 'Beautiful and Fulfilling'

The metaverse needs to become a "rich, fulfilling and beautiful" place to be, said Serontonin CEO Amanda Cassett—and luxury brands are well-placed to make that happen. After renaming itself in late 2021 to reflect its keen interest in building the metaverse, the Silicon Valley company saw a lukewarm reception for its offering. By 2023, it began to pivot towards artificial intelligence and augmented reality.

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