Animoca Brands Acquires Decentralized Streaming Platform Lazarus
Animoca Brands, a
Web3 and blockchain gaming company,
has acquired a majority stake in Azarus, a blockchain-powered, decentralized streaming platform, for an undisclosed price.
Azarus allows creators and gamers to interact directly with users, distributing over $2 million in rewards to more than 20 million unique players.
Azarus partnered with Animoca Brands in December when the two companies announced a partnership to extend Azarus’ rewards to more fans of the blockchain gaming environment. Before this,
Azarus raised $4 million as part of its extended seed round and launched a League of Legends-based trivia game.
For
Animoca Brands, this purchase is
aligned with its ideas of making gaming a decentralized and rewarding experience, with cryptocurrency being the tool of choice to reach these objectives.
Alexander Casassovici, CEO of Azarus, stated that the acquisition will amplify their vision, making streaming
more engaging.
