Tips On How to Produce a Video There are a lot of reasons w | Idea factory

Tips On How to Produce a Video

There are a lot of reasons why you should make a video. One of the biggest is that they are convenient for your community to learn about you and your project. Video is the most compelling media of all.

Here are some questions to help you prepare a world-beating video:

1. What is the purpose of the video?
2. Who is the audience?
3. What platform will the video live on?
4. Do you have key product requirements?
5. Are there any specific visuals that needs to be included
6. What is the key selling point of the product?
7. What is the call to action or CTA at the end of the video?

Next, you need to organize a video shoot.

The style and venue should be in line with your image. Be mindful of lighting and colors. With some practice, you should be able to create a nice video on a tight budget without a crew.

If you don’t have a professional camera, you can use your mobile phone, just be sure to find a place where is enough light, try to keep your camera as stable as possible, and watch out for background noise.

This year, the IDEA FACTORY plans to open IDEA SPACES, which are places where you can connect with IDEA PEOPLE who will have all of the equipment and skills needed to help you plan, shoot and edit a fantastic video!