The Sandbox hopes to spur LAND sales using 'Black Mirror' and 'Walking Dead' as bait
The Sandbox announced it's launching a new virtual neighborhood called "Cinerama," where users can signup for the chance to buy and then develop their digital property into an "opportunity to collaborate, share ideas, and transform film concepts into immersive, interactive entertainment.". The new digital neighborhood will feature well-known Hollywood brands like "The Walking Dead," "Black Mirror," "Peaky Blinders" and "Cheech and Chong," according to a statement.
Major production companies like Skydance — producer of "Top Gun" and "Terminator" films — and Lionsgate are also partners. "This event not only offers enthusiasts the chance to own a piece of cinematic history but also fosters an environment where creativity flourishes alongside industry giants," The Sandbox COO and co-founder Sebastien Borget said in the statement. In October, Borget told The Block that interest in his platform has shifted away from virtual land speculation and toward offering real gaming experiences. The Sandbox said there are more than 400 plots of digital land up for grabs in Cinerama. In total, the platform has sold 70% of its more than 165,000 LAND NFTs.
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