Blizzard Boss Tries To Shut Down Player Speculation After NFT Survey
While some companies are doubling down on the lucrative scam behind NFTs, others are trying to head off any association right from the start. After an Activision Blizzard survey went out polling players on their interest in the blockchain technology, Blizzard boss Mike Ybarra was quick to shoot down speculation of whether the studio would put NFTs in upcoming games.
“No one is doing NFTs,” the recently promoted head of Blizzard tweeted over the weekend. The declaration came after word of a survey gauging player interest in NFTs started making the rounds online and was picked up by various gaming news sites. The survey, put together by market research firm YouGov seemingly on behalf of Call of Duty publisher Activision Blizzard.
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