Sony Announces Metaverse Push in Latest Annual Corporate Strategy Meeting
Sony, the global electronics giant, has announced it will take a more focused approach when it comes to metaverse experiences as part of its entertainment strategy. The company that owns the Playstation brand revealed that prior investments in Epic, makers of the Fortnite game, and Bungie, another gaming studio, are part of this new push.
Gaming and entertainment brands are now trying to integrate metaverse experiences to entice more users to enter their ecosystems. Sony, one of the most influential companies when it comes to entertainment and gaming, has announced its interest in including more metaverse-inspired experiences to attract customers.
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