eToro launches $20 million NFT fund eToro, Israeli social tra | NFT Insider
eToro launches $20 million NFT fund
eToro, Israeli social trading and multi-asset brokerage, launches a $20 million fund to purchase NFTs and bolster creators. The trading fund is a part of the new initiative called eToro.art, which aims to support NFT creators and brands. The investment will be a step toward broader expansion of NFT investment services. eToro's U.S. Managing Director says pushing NFTs will allow the company to expand and diversify its investor base and business partnership. He added, Processes for valuing and appraising digital art need to become more sophisticated, which is on its way.
