​#StartupNews Virtual events startups have high hopes for aft | Trendfactory

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Virtual events startups have high hopes for after the pandemic

Few people thought of virtual events before the pandemic struck, but this format has fulfilled a unique and important need for companies and organizations large and small during the pandemic.

Today, you can find numerous small niche events available year-round that might have been buried in the back of a larger in-person conference before 2020. For organizations, internal virtual events can also be instrumental in helping connect and promote engagement for remote-first teams.

Some respondents acknowledged that low-quality virtual events are growing ever more common, and everyone agreed that there is much more work to be done.

Among them:

Xiaoyin Qu, founder and CEO, Run The World
Rosie Roca, chief customer officer, Hopin
Hemant Mohapatra, partner, Lightspeed Venture Partners India
Paul Murphy, former investor in Hopin with Northzone (currently co-founder of Katch)

Events are still going to happen virtually just because they’re easier to organize and people can have more in-depth conversations. Internal virtual events for employees is another category that is getting more traction, because companies have been going remote. So many internal events like the company happy hour — events that help employees engage better — we think that’s still going to happen virtually. So there are a number of use cases we think will continue to be virtual and are probably better virtual.