Bored Ape Yacht Club crosses $1 billion in total sales.
Bored Ape Yacht Club, a collection of coveted non-fungible tokens, has now generated more than $1 billion in total sales. BAYC reached milestone in the first few days of the new year, with roughly $55 million in sales recorded since January 1.
MoonPay, the $3.4 billion crypto payments app, has also helped stoke enthusiasm for the NFTs by brokering sales to big-name celebrities - including many of those mentioned in this piece - through a new concierge service.