Louis Vuitton, Christian Dior Owner Develops DLT Project With ConsenSys and Azure
French luxury goods giant Moët Hennessy Louis Vuitton SE (LVMH) is reportedly working with ConsenSys and Microsoft Azure to develop a blockchain platform for tracking its products, crypto media agency CoinDesk reports on March 26.
Dubbed AURA, the blockchain-powered platform is reportedly scheduled to go live in May or June 2019 with two major LVMH subsidiaries: Louis Vuitton and Parfums Christian Dior.
According to the report, the AURA platform is based on JPMorgan’s Quorum blockchain platform, which is running on the Ethereum (ETH) blockchain.
When reached by Cointelegraph, a ConsenSys spokesperson declined to comment on the alleged cooperation within the initiative.
📝 Welcome to the Crypto Yoda. A journal on cryptocurrency highlighting blockchain technologies and startups. Proposals, messages, commercial offers to 👉 @matteoek...
