Glow Labs raises seed round to help NFT creators reward their loyal customers
The NFT market was worth $41 billion at the end of last year — nearly as large as the conventional art market by some estimates — and it’s expected to nearly double in size by the end of 2022, according to a report released this week by blockchain analytics firm Nansen. As the space becomes increasingly crowded, individual NFT projects must find ways to stand out in order to succeed.
Glow Labs, which launched in November 2021, is the brainchild of co-founders Annie Reardon and Renee Russo, two engineers in their twenties who first met at JPMorgan, where they worked together on the developer team for the Chase site and mobile app. Reardon and Russo now serve as co-CEOs of Glow Labs, Russo told TechCrunch.
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