Nike, RTFKT launch CryptoKicks NFT customizable sneaker collection
On Friday, digital fashion brand RTFKT Studios revealed Nike CryptoKicks, a new collection of customizable non-fungible token (NFT) sneakers. This was RTFKT’s first big sneaker release since Nike acquired it in December.
A distinctive aspect of the collection is the shoe, the RTFKT Nike.Genesis, is separate from the ‘skins’ that change the look and coloring, which for now are created by well-known designers. RTFKT plans to enable other creators and influencers to release their own Nike CryptoKicks skins in the future.Access to the digital sneakers and skins has been restricted to owners of RTFKT’s Monolith NFT, a token that represents 12,950 pieces of the Monolith.
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