FIAT 500 Electric & FIAT Metaverse Store at CES 2023
The FIAT brand is returning to the Consumer Electronics Show (CES) in Las Vegas, the world's most influential high-tech event, with two major exhibits starring the New 500 electric, the tip of the spear of the Brand's electrification strategy. In light of this, FIAT will bring to the public for the first time the world's first metaverse-powered showroom: the FIAT Metaverse Store. This revolution in customer experience is accessible, thanks to the partnership with Microsoft and Touchcast.Alongside the FIAT Metaverse Store, the New 500 will also be the center of attention in the Free2move area of the Stellantis booth. Both these initiatives reflect FIAT’s core values which prioritize the customers' needs while staying socially relevant in an era of continuous change.
NFT's & Metaverse Updates
