Google to tweak crypto ad policy, amplify Bitcoin ETF visibility
Google, a subsidiary of tech conglomerate Alphabet, is on the verge of a significant policy update set to take effect on Jan. 29, which could alter the landscape of cryptocurrency advertising. Now that the U.S. Securities and Exchange Commission’s (SEC) approved 11 spot Bitcoin (BTC) ETFs on Jan. 10, Google is expected to amend its rules and enable asset managers to advertise these products to a broader U.S. audience.
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