Pragmatic Play Breaks into the Metaverse with Land Vegas in LatAm
Under the terms of this partnership, Pragmatic Play will supply its cutting-edge games to Land Vegas, which is the region’s first casino based in the Metaverse, making the supplier’s bid on the future of entertainment clear. Metaverse entertainment has been for a while now trying to attract interest from casinos and suppliers, and Land Vegas’ prominent local foothold, combined with Pragmatic Play’s established reputation for delivering impeccable iGaming content, is finally making this a reality. Pragmatic Play further benefits from the opportunity to strengthen its reputation as a leading innovator in the region and also has a chance to blaze a trail in a new and exciting vertical. Pragmatic already has a strong commercial footprint in Latin America, with the Land Vegas link-up only adding to this reputation. Players at Land Vegas will now tap into an array of Pragmatic’s experiences, including but not limited to the Slots, Live Casino, and Virtual Sports titles. The supplier wants to continue and deliver transformative experiences in the local market that strike home with player bases and resonate with casino gamers.
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