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2022-06-11 18:12:02 Mastercard to allow 2.9B cardholders to make direct NFT purchases

Card payments for NFTs were first announced in association with Coinbase’s latest NFT marketplace in January. International payment processing giant Mastercard is expanding its payment network for nonfungible token (NFT) markets and Web3.

The financial service provider announced that it has been working on expanding their payment networks to NFTs over the past year. The firm has partnered with a number of leading NFT marketplaces to allow 2.9 billion cardholders to directly make NFT purchases without buying crypto first. Currently, users need to buy crypto to bid on and buy NFTs. However, with the latest Mastercard partnership, billions of cardholders can now bypass the process of buying a transferring crypto to NFT marketplaces.

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2022-06-10 15:25:07 US Forever21 collaborates with Barbie for collection in metaverse

American fashion retailer Forever21 has collaborated with the global toy brand, Barbie, for a limited edition collection which will be available simultaneously in-store, online and in metaverse on Forever21 shop city on Roblox.

The collection includes a range of vintage styled apparel items, swim, sleepwear, beauty, and accessories as well as home décor, inspired by Barbie Dreamhouse. Forever21’s Roblox experience was created in partnership with the Virtual Brand Group (VBG), a web3 fashion designer, game developer and retailer that creates immersive metaverse experiences. The Forever21 x Barbie collection replicates its real-life inspiration and campaign using Roblox’s latest layered clothing technology for 3D clothing that fits any avatar body type. The designs feature real-world fabrics and details.

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2022-06-09 13:24:02 NYX LAUNCHERS DIVERSE AVATARS IN THE SANDBOX METAVERSE

L’Oréal-owned NYX Cosmetics has partnered with The Sandbox metaverse to launch an diverse avatar collection sporting various make-up looks, according to a report published by Ledger Insights. The initiative is timed to coincide with Pride Month but its representation will extend beyond the LGBTQ+ community to other minorities, some 8,430 avatars will be up for sale via The Sandbox’s metaverse in total.

The NFT space has been charged with being less inclusive and diverse than you’d expect from a new medium and the project is designed to tackle this by widening representation. In addition, the French beauty brand recruited female NFT artists to create the collection in a bid to address the gender disparity in the industry.

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2022-06-08 10:16:02 The Sandbox Publisher Animoca Brands’ Reports $5B in Crypto, Cash Reserves

Animoca Brands, the Hong Kong-based digital entertainment and crypto games publisher, released its key unaudited financial results for the last three months of 2021 and the first four months of 2022. In January, Animoca Brands was valued at over $5 billion after its latest funding round led by Liberty City Ventures.

Animoca Brands reported that in the past seven months, it earned over $721 million from token sales and NFT sales, including secondary sales and other non-blockchain activities. The firm’s other income over the same period included gains and losses of investments and digital assets holdings, which included a cash balance of approximately $98 million and cryptocurrency holdings of about $211 million in Bitcoin (BTC), Ethereum (ETH), USDC, USDT, and Binance's BUSD.

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2022-06-07 16:13:02 Monthly NFT Sales Have Dropped Over 65% Lower Than the Month Prior, NFT Google Queries Sink

Non-fungible token (NFT) sales are down a great deal, as 30-day statistics show NFT sales recorded last month saw just over $4.6 billion settled but today, sales are down 65.43% to $1.59 billion. Furthermore, Google Trends data indicates that interest in NFTs has dropped to the lowest point since the first week of October 2021.

Over the last two years, non-fungible tokens (NFTs) have become very popular and a billion-dollar industry in a relatively short period of time. However, in recent times NFT interest and sales have been slashed significantly, and monthly NFT sales metrics show a gradual decline during the past few months. For example, 30-day NFT sales statistics from the analytics web portal cryptoslam.io reveal that NFT sales have dropped 65.43% since last month.

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2022-06-06 16:43:02 Gary Vaynerchuk on NFT crash: 'It’s just starting' but 'the fundamentals are real'

At Gary Vaynerchuk’s multi-day non-fungible token (NFT) conference “VeeCon” in Minneapolis, there was no visible sign of the market collapse that preceded the crypto-palooza. And yet, in the prior six weeks, more than $1 trillion in crypto assets had been wiped away while the value of NFTs fell more than 80% from their market peak.

For the serial entrepreneur and host of the festivities, the steep losses in the cryptocurrency industry merely vindicated his view: Vaynerchuk, or Gary Vee, as he's known, had predicted this crash or “NFT Winter” on multiple occasions. Vaynerchuk, who founded VaynerMedia, VaynerSports, and a signature NFT collection called VeeFriends, claimed to be ahead of the curve on crypto as one of the original NFT evangelists.

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2022-06-05 11:46:02 The DeLorean enters into NFTs and the metaverse filing two trademark applications

Individuals, companies, and institutions are increasingly using non-fungible tokens (NFTs) as they search for new ways to communicate with their audiences in an age transcending to virtual reality, otherwise known as the metaverse.

One of the most recent automakers to join the NFT and metaverse space, The DeLorean Motor Company, notably the DMC DeLorean, is most famously featured as the time machine in the Back to the Future film trilogy. Licensed trademark attorney Michael Kondoudis broke the news via his Twitter account on Friday, June 3, with the application signal plans for virtual cars, NFT-backed media and stores offering virtual cars.

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2022-06-05 09:47:54 NFTs can lead the way in transforming business experiences

Many businesses and big brands have already jumped on the nonfungible token (NFT) bandwagon, including Nike, the National Basketball Association, Pepsi and even Taco Bell. But are these just for the show, or are these NFTs creating value? Much like digital services have become essential for every business in and outside of the technology sector, I believe that tokens — and, specifically, NFTs — are likely to become equally crucial in the emerging Web3 economy for at least two reasons.

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2022-06-04 14:19:02 Amsterdam to host metaverse festival with attendance from digital fashion brands

A new metaverse festival is set to take place in Amsterdam, the Netherlands, between June 14 and 17, where attendees can dive into the cultural lens of the digital world in a bid to make it more accessible for everyone.

Over the four day period, Met Ams will host an array of events and evening entertainment throughout its conference, with attendance from professionals in the marketing, tech and crypto industries. Members of the cultural sector will also be present, including artists, musicians and designers, such as digital fashion house The Fabricant and non-fungible token (NFT) initiative Boss Beauties.

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