BMW sets industrial metaverse benchmark
BMW has created a digital version of its upcoming electric vehicle (EV) facility in Hungary, in a move that exploits the value of the much-hyped metaverse for large manufacturing projects. This so-called ‘digital twin’ allows for full-scale testing in a sandbox environment, identifying and solving potential issues with the factory — from floor layouts to validating the assembly process — before their physical counterparts are created. The project, which was unveiled on March 21, has allowed the German automaker to start producing virtual EVs at a simulation of its €2bn plant in the city of Debrecen, which is still under construction. The plant is expected to be fully operational, with the first Neue Klasse EVs rolling off the production line, in 2025. While automotive, aerospace and energy companies have worked with digital twins of individual products for years, a sophisticated ecosystem like BMW’s that shows an entire working facility, and allows interoperability between different digital twins, applications and 3D worlds was not possible before the metaverse.
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